Telecoms

Mobile telecoms: Messaging is throttled

How long before mobile-phone users can make voice calls and send text messages free of charge? One company boss, who preferred to remain anonymous, told the Financial Times newspaper earlier this week that he expected this to happen in the not-too-distant future. Customers would pay for a bundle of megabytes (or gigabytes), for use with internet and other data services, and get to enjoy the old-fashioned stuff for nothing.

Such a development may seem a radical break with the business models of the past. Voice and texting still account for the bulk of operator revenues, even in markets where data services are flourishing. Yet those services are being hammered from all sides. Joining the well-known antagonists of competition and regulation is now another: data services themselves.

Two reports support the idea, as does recent operational data from some high-profile operators. In a study by Citigroup, analysts correlate the recent take-up of social media services, email and instant messaging—on devices like the iPhone or using Google’s Android operating system—with a tumble in texts sent over the Christmas period.

According to Citigroup, the decline is especially severe in the oldest texting markets, such as Finland. But it is also sharp in countries with high penetration of smartphones and social media tools, notes Strand Consult, a market-research company based in Denmark. In Denmark itself, three of the country’s four network operators witnessed double-digit percentage declines in texting volumes between the first half of 2010 and the first half of 2011 (see chart). Put simply, when communicating through the typed word, Facebook seems a lot more appealing than an operator’s texting service to most smartphone users.

The introduction of unlimited voice calls and texting would mark a complete turnaround from the situation three or four years ago, when smartphone users paid for bundles of voice minutes and texts and got ‘all-you-can-eat’ internet usage thrown in. Because data services gobble up so much network capacity, compared with voice calls and texts, that pricing system was never going to last. Operators will hope the switch has a restorative effect on their margins. But as their oldest services lose relevance, they will look more like dumb pipes than ever before.

The EIU's Telecoms Briefing offers forecasts and analysis for the world’s major telecoms markets, by combining reliable historical data with the expertise of our country analysts to project trends for the next five years.

Mobile telecoms: Selling 4G

Operators have not settled on a common formula for the marketing and pricing of LTE services, according to a new report by the Economist Intelligence Unit. It is, of course, still early days for the so-called “4G” technology, with fewer than 40 commercial networks up and running around the world. Yet strikingly different approaches to marketing and pricing have already emerged.

Operators in Europe are the most bullish on LTE networks’ speed capability, and the most generous with limits on data usage. In Asia and North America, by contrast, usage caps are lower, while in the US operators are downbeat on bandwidth improvements of LTE over 3G. AT&T and MetroPCS do not even mention LTE speeds in their marketing literature, while the maximum downlink speed advertised by Verizon Wireless is just 12Mbps. In Europe, A1 (Austria), TeliaSonera (Norway) and Deutsche Telekom (Germany) all advertise services of up to 100Mbps.

Headline tariffs in the US, however, tend to be lower as a percentage of personal disposable income (PDI) than elsewhere, particularly the premium LTE tariffs available in Asia. One package from South Korea’s SK Telecom works out at a whopping 8.9% of monthly PDI, even after the country’s regulator forced the operator to lower its rates.

Saving mobile broadband: ’4G’ first movers—network and pricing strategies examines several operators’ LTE strategies, including metrics about spectrum holdings, tariffs, coverage status and targets. An accompanying database features details of major spectrum auctions in various cellular bands.

The EIU's Telecoms Briefing offers forecasts and analysis for the world’s major telecoms markets, by combining reliable historical data with the expertise of our country analysts to project trends for the next five years.

Global economic forecast: Mostly cloudy

The euro area debt crisis looms large in the Economist Intelligence Unit’s latest global forecast (free registration required). We expect GDP in the euro area to shrink by 0.3% next year, and that’s assuming that the currency union will (just) stay together.

The impact of Europe’s woes on global growth is significant, not least via reduced demand for emerging markets’ exports. We expect global GDP growth, at purchasing-power parity, to slip to 3.3% in 2012, down from 3.8% this year (at market exchange rates, growth appears more modest). Rebuilding-related growth in Japan will support growth, but waning momentum in the US will dampen global prospects. Emerging markets will grow swiftly by comparison, but less swiftly than in previous years.

The biggest risk to this forecast is the outcome of the euro area’s financial crisis; a break-up of the currency union would produce a much deeper global downturn than we currently predict. (For more on our thinking about a potential euro break-up, see the special report “After Eurogeddon”.) In this context, growth that only narrowly avoids recession—the IMF considers global growth below 3% to represent a world recession—may not be such a gloomy forecast after all.

The EIU's Financial Services Briefing delivers a complete picture of the finance industry in markets around the world, combined with five-year forecasts of key sub-sectors.

Introducing EIU Views

The Economist Intelligence Unit is relaunching its industry blog. Now known as EIU Views, the site features data-driven commentary by members of the EIU’s industry team. It draws on information sources from around the world, not least the data and forecasts produced by the EIU.

The blog’s archives come primarily from Daily Data Point, a finance-focused blog active since 2009. Now, a broader pool of EIU editors and analysts will write about a wider range of sectors and subjects.

To view posts about a specific industry, use the “Industries” drop-down menu in the navigation bar. For more information about the EIU’s industry services, visit the “About” page. To get in touch, write to contact@eiuviews.com.

Thanks for visiting. We hope you enjoy the new site.

British broadband: Lagging

The International Telecommunications Union (ITU) has turned the spotlight on governments at this year’s Mobile World Congress, arguing that “countries need robust national broadband plans to promote faster rollout of fibre networks”, according to the Guardian.

It’s perhaps odd to hear the subject of fibre being raised at a conference dedicated to all things mobile, but Hamadoun Touré, the ITU’s Secretary General, was commenting on the importance of fixed-line infrastructure for mobile backhaul, especially as data traffic surges. He also urged governments to free up spectrum for new mobile-phone services.

The UK government, in particular, has come in for criticism in this area. Besides being slow to auction off new spectrum, it has still not launched four pilot projects announced in October as part of its national broadband plan.

Perhaps more troublingly, the UK’s broadband plan appears to lack ambition when compared with those in other countries. Our own recently released government broadband index (gBBi), which looks at countries on the basis of their national broadband plans, ranks the UK in the bottom three countries out of the 16 assessed.

The UK suffers in our index for setting relatively low targets for the speed of next-generation and universal broadband services, and for aiming to cover a smaller share of the population with superfast networks than governments elsewhere. What’s more, regulatory measures aimed at facilitating competition are less advanced than in other parts of Europe, and particularly neighbouring France.

The EIU's Telecoms Briefing offers forecasts and analysis for the world’s major telecoms markets, by combining reliable historical data with the expertise of our country analysts to project trends for the next five years.

Broadband: The need for speed

New broadband rankings seem to appear all the time, but here’s one with a difference. Instead of measuring current broadband capability, the Economist Intelligence Unit’s gBBi (for government broadband index) takes a look at public-sector planning amid a surge of government interest in the issue of broadband access. The results are revealing.

Perhaps the biggest surprise is just how badly Australia scores in the new index. Having unveiled a hugely ambitious public-sector broadband plan in April 2009, authorities will be disappointed to rank in the bottom half of the index. The huge cost to the public sector of Australia’s plan—at 7.6% of annual government budget revenues—saw it penalised in the gBBi.

The chart below is a pared-down version of one in the full report, comparing countries on speed and coverage targets, as well public-sector funding per household covered. Essentially, the further along both axes, and the smaller the bubble, the better. With ambitious goals for the speed and coverage of its next-generation network, but a low public-sector cost per household covered, South Korea is the clear leader.

More details of Full speed ahead: The government broadband index Q1 2011 are available at www.eiu.com/broadbandreport

The EIU's Telecoms Briefing offers forecasts and analysis for the world’s major telecoms markets, by combining reliable historical data with the expertise of our country analysts to project trends for the next five years.

Tech sector barometer: Quietly confident

The latest results from the Economist Intelligence Unit’s semi-annual Tech Sector Barometer indicate a slight decline in optimism among respondents over the past six months. This could, of course, reflect the shift from stimulus spending to the introduction of austerity measures.

Confidence remains high, however, with less than 10% of respondents forecasting a deterioration in demand conditions. The survey results also broadly reflect the latest forecasts from the Economist Intelligence Unit of modest growth in the global economy (a 2.7% increase in real GDP next year, compared with 3.5% in 2010) and no feared double-dip recession. They also support Economist Intelligence Unit forecasts that IT spending will grow at a rate of 4.4% next year—the same rate as in 2010.

Company forecasts suggest that there is some concern about demand for consumer electronics where GDP growth is also expected to be sluggish. The ongoing corporate refresh cycle is nevertheless a welcome development for many technology companies. Expectations of a deterioration in demand conditions are likely to be strongest among companies with exposure to the public sector, where cutbacks are under way.

To access a full copy of the free report, click here.

The EIU's Telecoms Briefing offers forecasts and analysis for the world’s major telecoms markets, by combining reliable historical data with the expertise of our country analysts to project trends for the next five years.